Molson Coors’ flagship light brand holds its position in 10th place this year with its key markets in Canada, the US and Europe. Molson and Coors were founded as separate companies in 1786 and 1873 respectively, and became Molson Coors Brewing Company in 2005, although Coors had been incorporated into the Molson brand since 1913. In 2013 Coors Light held a 13% market share in the Canadian drinks market, making it the country’s top selling beer brand.

While its main markets are Canada, the US and Europe, the brand is pushing further into Asian markets, particularly in Japan and China, as well as Mexico, Latin America, the Caribbean and Australia, with the company reporting an overall 8.5% increase to its worldwide beer volumes this year compared to 2012. Its 2013 annual report read: “Our US business improved results, especially late in the year. Europe performed well in a difficult environment, Canada continued to face challenges, and our international business made progress toward its goal of profitability by 2016.