- Industry: Printing & publishing
- Number of terms: 4475
- Number of blossaries: 0
- Company Profile:
A conviction regarding the existence or characteristics of something.
Industry:Advertising
Marketing communications activities which are not subject to commission being paid to the advertising agency.
Industry:Advertising
The physical or emotional qualities which a product or service possesses .
Industry:Advertising
A model of personal selling subsequently used to explain the process of advertising.
Industry:Advertising
Any paid form of advertising (television, press, radio, cinema, posters) on which commission is paid by the media to the agency.
Industry:Advertising
A company that develops and implements advertising activity.
Industry:Advertising