Home > Term: селективна дисторзија
селективна дисторзија
The process by which receivers modify or change received information to fit in with existing attitudes and beliefs.
- Part of Speech: noun
- Industry/Domain: Advertising
- Category: Marketing communications
- Company: Butterworth-Heinemann
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Creator
- Armana
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(V.I.P) 13197 points - 100% positive feedback
(Yugoslavia)
