marketability
A measure of the ability of a security to be bought and sold. If there is an active marketplace for a security, it has good marketability. Marketability is similar to liquidity, except that liquidity implies that the value of the security is preserved, whereas marketability simply indicates that the security can be bought and sold easily.
- Part of Speech: noun
- Industry/Domain: Banking
- Category: Investment banking
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(Wuhan, China)