Home > Term: early majority/late majority
early majority/late majority
The individuals in the organization who will adopt a change only after it is tested by an early adopter (early majority) or after the majority of the organization is already using the change (late majority). (Rogers E. Diffusion of Innovations. 4th ed. New York, N.Y.: The Free Press; 1995).
- Part of Speech: noun
- Industry/Domain: Health care
- Category: Organ transplantation
- Government Agency: U.S. HRSA
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Creator
- Mia Thomas
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(Seattle - WA, United States)