RedMi is a smartphone brand manufactured by Xiaomi that was first announced in July 2013. Redmi phones use the Android operating system. The phones were previously branded under the name HongMi. Models include the Redmi 1, Redmi 1S and Redmi Note. Redmi phones have been marketed in China (including Hong Kong), Taiwan, India and Singapore. The most significant difference from traditional Xiaomi smartphones is that it uses less-expensive components and is more consumer-oriented. In August 2014, The Wall Street Journal reported that in the second-quarter of the 2014 fiscal year, Xiaomi became the leader in smartphone shipment rankings in China with a market share of 14%. Redmi sales were attributed as a contributing factor toward this gain in shipment rankings.