- Industry: Printing & publishing
- Number of terms: 4475
- Number of blossaries: 0
- Company Profile:
Those agencies which operate a network in many different countries and offer clients a common approach to the resolution of advertising requirements.
Industry:Advertising
The process of ensuring the transmission of a message without the use of words or language.
Industry:Advertising
The process by which an individual receives, organizes and interprets information.
Industry:Advertising
The process of anticipating the future, establishing goals and objectives.
Industry:Advertising
Identifying the place in the market or the mind of the consumer which the company or product wishes to occupy.
Industry:Advertising
The process by which the consumer resolves an identified need.
Industry:Advertising
A management technique in which a product is depicted as passing through a series of progressive stages.
Industry:Advertising
