- Industry: Consulting
- Number of terms: 1807
- Number of blossaries: 2
- Company Profile:
Gartner delivers technology research to global technology business leaders to make informed decisions on key initiatives.
Content-aware data loss prevention (DLP) tools enable the dynamic application of policy based on the content and context at the time of an operation. These tools are used to address the risk of inadvertent or accidental leaks, or exposure of sensitive enterprise information outside authorized channels, using monitoring, filtering, blocking and remediation features.
Industry:Technology
The content, communications and collaboration software market sector comprises software products, tools and hosted services to organize, access, use and share content. Content management and/or collaboration initiatives involve managing and interacting with a multitude of content types, including documents, records, images, forms and, increasingly, digital media. Included in this market sector are enterprise content management (ECM), e-mail and calendaring, Web conferencing and shared work spaces/team collaboration, IM, e-learning suites, information access with search, and ECM systems.
For the enterprise application software segment, content, communications and collaboration software does not include products targeted at specific business functions or processes, such as engineering design or customer service and support, in which some form of collaboration and knowledge management capability is included as part of the packaged application.
Industry:Technology
Content targeting is an ad-serving process in Google and Yahoo that displays keyword-triggered ads related to the content or subject (context) of the website a user is viewing.
Industry:Technology
Content providers are companies that create and offer content, such as graphic products, ringtones, games, news, information and entertainment services.
Industry:Technology
Content optimization is a process by which a content provider is able to use a variety of techniques to improve search results and ranking, as well as extend the value of core content by automating the content management process to develop new Web pages on the fly.
Industry:Technology
Content marketing platforms are tools and services used by marketers to create, curate, collate and cultivate branded, user-generated and third-party content across multiple channels.
Industry:Technology
Content marketing is the process and practice of creating, curating and cultivating text, video, images, graphics, e-books, white papers and other content assets that are distributed through paid, owned and earned media. These assets are used to tell stories that help brands build and nurture relationships with customers, prospects and other audiences to drive awareness, generate demand, influence preference and build loyalty.
Industry:Technology
Content management systems comprise a set of templates, procedures and standard format software that enables marketers and their proxies (e.g., webmasters) to produce and manage text, graphics, pictures, audio and video for use in Web landing pages, blogs, document repositories, campaigns or any marketing activity requiring single or multimedia content.
Industry:Technology
Content Management (CM) is a broad term referring to applications and processes to manage Web content, document content and e-commerce-focused content.
Industry:Technology
Content delivery networks (CDNs) are a type of distributed computing infrastructure, where devices (servers or appliances) reside in multiple points of presence on multihop packet-routing networks, such as the Internet, or on private WANs. A CDN can be used to distribute rich media downloads or streams, deliver software packages and updates, and provide services such as global load balancing, Secure Sockets Layer acceleration and dynamic application acceleration via WAN optimization techniques.
Industry:Technology
